SAP Sales & Service Cloud Transforms Customer Relationship Management for the Industrial Company Prevost

Client: Prevost SAS Service: SAP Sales

Notion Edge

Prevost SAS

Prevost is an industrial company specializing in the design, manufacturing, and marketing of equipment for connecting to compressed air network installations and fluid distribution. Among its innovations is the prevoS1 quick safety coupling, a global exclusive that helped establish the company’s reputation.

Since its founding in 1978 in Annecy-le-Vieux, Prevost has expanded across Europe (France, Germany, Spain, Italy), the United Kingdom, and the United States. The company now has several production facilities offering more than 7,000 product references in its catalog. Its three logistical bases serve customers in over 80 countries.

Prevost’s CRM was no longer suited to the needs of its international sales teams. SAP Sales & Service Cloud enabled the implementation of a user-friendly, powerful CRM accessible from any location and on any device. This tool helps salespeople in their daily tasks.

Our customer relationship management tool was no longer suited to our needs: it was slow, difficult to use, incompatible with the latest versions of tools like Outlook, and hard to use on the go. These shortcomings limited the effectiveness of our sales teams, made it difficult to track customer requests, and ultimately prevented us from providing the level of customer service Prevost wanted,” says Bertrand Socquet-Clerc, Sales & Marketing Manager at Prevost.

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Challenges & Goals

  • Increase productivity & performance of sales & marketing teams
  • Provide eagile, mobile and intelligent CRM solution to sales teams to achieve objectives
  • Replace existing legacy CRM solution presenting technical issues and not able to support growth
  • Deliver real time reporting& dashboards to management to increase responsiveness
  • Align and Improve value chain (front & back office)
  • Increase customer satisfaction

Results

  • Increase in Sales Turnover by +30%
  • Solution deployed in 1 year (6 countries)
  • Quick adoption of the solution by end users and management
  • Improved mobility and field operations (online / offline)
  • 360° customer view shared between all departments
  • Optimized and Digitalized end to end Lead To Cash process
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